2020 Marketing Effectiveness Winners

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2020 Winners

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2020 Award Winners

#BecauseOfYou by HelpGood
view project

#BecauseOfYou

HelpGood

Entrant

  • HelpGood

Client

  • Ad Council

Award(s):

  • Campaign-Social Media, Excellence 2020

Credits:

  • Ad Council - VP, Marketing and Communications - Ben Dorf
  • Ad Council - Manager, PR & Social Media - Sean Williams
  • Ad Council - Director, Public Relations & Social Media - Shirley Yeung
  • Ad Council - Assistant Manager, PR & Social Media - Eric Chuang
360° Kingelez: Visionary Worldbuilding for Allianz and MoMA by SCOOP & SPOON GmbH
view project

360° Kingelez: Visionary Worldbuilding for Allianz and MoMA

SCOOP & SPOON GmbH

Entrant

  • SCOOP & SPOON GmbH

Client

  • SCOOP & SPOON

Award(s):

  • Campaign-Interactive, Excellence 2020
Anthem by Traction Factory
view project

Anthem

Traction Factory

Entrant

  • Traction Factory

Client

  • Snap-on Tools

Award(s):

  • Campaign-Video, Excellence 2020

Credits:

  • Traction Factory - Creative Director - S.J. Barlament
  • Traction Factory - Design Director - David Brown
  • Traction Factory - Sr. Copywriter - Tom Dixon
  • Traction Factory - Director of Accounts - Shannon Egan
  • Traction Factory - Project Manager - Liz Wilson
  • Mirror 34 - Editing
ARIIX 8 Year Anniversary by ARIIX

ARIIX 8 Year Anniversary

ARIIX

Entrant

  • ARIIX

Award(s):

  • Campaign-Social Media, Excellence 2020
  • Campaign-Integrated Campaign, Excellence 2020

Credits:

  • ARIIX - Marketing Directive - Katie Poloni
  • ARIIX - Social Media Manager - Brooke Giles
Better Together Integrated Campaign by Tri-State Generation & Transmission Association, Inc.
view project

Better Together Integrated Campaign

Tri-State Generation & Transmission Association, Inc.

Entrant

  • Tri-State Generation & Transmission Association, Inc.

Award(s):

  • Campaign-Integrated Campaign, Excellence 2020
Bluleadz 2019 Content Marketing Strategy by Bluleadz
view project

Bluleadz 2019 Content Marketing Strategy

Bluleadz

Entrant

  • Bluleadz

Award(s):

  • Campaign-Content Marketing, Excellence 2020

Credits:

  • Bluleadz - Director of Marketing - Rob Steffens
  • Bluleadz - Content Manager - Jeff Previte
  • Bluleadz - Marketing and Brand Specialist - Baylor Cherry
Citizens Capital Markets: Bringing Economic Findings to Life by EMI

Citizens Capital Markets: Bringing Economic Findings to Life

EMI

Entrant

  • EMI

Client

  • Citizens Capital Markets

Award(s):

  • Campaign-Integrated Campaign, Excellence 2020

Credits:

  • EMI - Account Director - Emily Burbridge
  • EMI - Senior Art Director - Michael Regan
Custom Business Growth Guides by Hearts & Science
view project

Custom Business Growth Guides

Hearts & Science

Entrant

  • Hearts & Science

Award(s):

  • Campaign-Content Marketing, Excellence 2020

Credits:

  • Hearts & Science - Kaila Roti
  • Hearts & Science - Jamie Darling
  • Hearts & Science - Emily Moomey
  • AT&T Business - Megan Matlock
  • AT&T Business - Pat Heeter
  • AT&T Business - Michelle Aman
  • AT&T Business - Eisaiah Engel
  • AT&T Business - Brennen Anderson
  • AT&T Business - Michael Henderson
  • Quartz
DXC Technology MyWorkStyle™ Application by Kaon Interactive
view project

DXC Technology MyWorkStyle™ Application

Kaon Interactive

Entrant

  • Kaon Interactive

Client

  • DXC Technology

Award(s):

  • Campaign-Business, Excellence 2020

Credits:

  • Kaon Interactive - Art Director - Robin Merrill
  • Kaon Interactive - Applications Software Developer - Andrew Cote
  • Kaon Interactive - Applications Software Developer - Kelly Zhang
  • Kaon Interactive - Production Associate - Kelsie Bird
  • Kaon Interactive - Project Manager - Pia Achterberg
  • DXC Technology - Go-To-Market Lead - George Ferguson
Electronic Arts: Apex Legends by BEN
view project

Electronic Arts: Apex Legends

BEN

Entrant

  • BEN

Client

  • Electronic Arts (EA)

Award(s):

  • Campaign-Social Media, Excellence 2020

Credits:

  • Electronic Arts - Head of Global Community Engagement, Global Communications Group - Adam Tanielian
  • Electronic Arts - Director, Global Social Channel & Influencers - Markus Frieske
  • Electronic Arts - Manager, Social Channel & Influencers - Christie Auguasin
  • Electronic Arts - Associate Manager, Social Channel & Influencers - Chin Pua
  • Branded Entertainment Network - CEO - Ricky Ray Butler
  • Branded Entertainment Network - SVP Client Services & Strategy - Cameron Partridge
  • Branded Entertainment Network - Director of Digital Media - Greg Alleger
  • Branded Entertainment Network - Director of Influencer Integrations - Alec Wagley
  • Branded Entertainment Network - Digital Account Manager - Rachel Solomon
Google Cloud at NRF 2019 by George P. Johnson Experience Marketing
view project

Google Cloud at NRF 2019

George P. Johnson Experience Marketing

Entrant

  • George P. Johnson Experience Marketing

Client

  • Google Cloud

Award(s):

  • Campaign-Interactive, Excellence 2020

Credits:

  • George P. Johnson Experience Marketing - Global Account Director - Sarah Vitale
  • George P. Johnson Experience Marketing - Sr. Creative Director - Eric Cavanaugh
  • George P. Johnson Experience Marketing - Sr. Creative Director - Ryan Mee
HCL Thought Leadership Content Program by HCL

HCL Thought Leadership Content Program

HCL

Entrant

  • HCL

Award(s):

  • Campaign-Content Marketing, Excellence 2020
Hershey's Chocolate World - Times Square by LEAP Group

Hershey's Chocolate World - Times Square

LEAP Group

Entrant

  • LEAP Group

Client

  • Hershey's

Award(s):

  • Campaign-Interactive, Excellence 2020
  • Campaign-Video, Excellence 2020

Credits:

  • LEAP Group - CCO - Alan Gilleo
  • LEAP Agency - Executive Creative Director - Dan Rapp
  • LEAP Agency - Associate Creative Director - Todd Lipscomb
  • LEAP Agency - Designer - Shane Doyle
  • LEAP Agency - Designer - Amber Marsden
  • LEAP Agency - Copywriter - Thomas Hynes
  • LEAP Agency - Copywriter - Michael Jester
  • LEAP Frame - Animator - David Carrero
  • Contractor - Animator - Ryan Woolfolk
  • LEAP Frame - Executive Producer - Brandon Faris
  • LEAP Frame - Producer - Colleen Donohoue
  • LEAP Amp - Sr. Director - Ruby DeWitt
  • LEAP Agency - Director, Insights + Analytics - Rashmi Hurst
JBS/Pilgrim’s Pride Employee 401(k) Education Video by Empower
view project

JBS/Pilgrim’s Pride Employee 401(k) Education Video

Empower

Entrant

  • Empower

Client

  • JBS/Pilgrim’s Pride

Award(s):

  • Campaign-Video, Excellence 2020
Jump with Jill Teacher Coaching Email Campaign by Jump with Jill
view project

Jump with Jill Teacher Coaching Email Campaign

Jump with Jill

Entrant

  • Jump with Jill

Award(s):

  • Campaign-Integrated Campaign, Excellence 2020
March for Sisterhood by Moving Image & Content

March for Sisterhood

Moving Image & Content

Entrant

  • Moving Image & Content

Client

  • Girls Who Code

Award(s):

  • Campaign-Social Media, Excellence 2020

Credits:

  • Moving Image & Content - Founder/Ceo - Quynh Mai
  • Moving Image & Content - Managing Director - Rachel Veiga
  • Moving Image & Content - Head of Strategy - Anthony Cospito
  • Moving Image & Content - Executive Producer - Sharon Mendelow
  • Art Director - Hedwig Ioos
  • Moving Image & Content - Creative Director - Amanda Dormer
  • Moving Image & Content - Account Director - Diane Saw
  • Moving Image & Content - Creative Strategist - Temniet Mesgna
National Bagel Day - Einstein Bros. Bagels by Einstein Bros. Bagels
view project

National Bagel Day - Einstein Bros. Bagels

Einstein Bros. Bagels

Entrant

  • Einstein Bros. Bagels

Award(s):

  • Campaign-Content Marketing, Excellence 2020

Credits:

  • Snackbox - Founder - Jenna Oltersdorf
  • Snackbox - Assistant Account Executive - Jamie Hooker
  • Snackbox - Assistant Account Executive - Madison Fletcher
  • Radiant Media Group - President - Jeff Salzgeber
Put Chemo to the Test by Real Chemistry
view project

Put Chemo to the Test

Real Chemistry

Entrant

  • Real Chemistry

Client

  • Exact Sciences (Formerly known as Genomic Health)

Award(s):

  • Campaign-Integrated Campaign, Excellence 2020
SCENE No Excuses Day by Elemental

SCENE No Excuses Day

Elemental

Entrant

  • Elemental

Client

  • SCENE GP

Award(s):

  • Campaign-Integrated Campaign, Excellence 2020

Credits:

  • Elemental - Partner - Dustin Brown
  • Elemental - Partner - Brent Wardrop
  • Elemental - Account Executive - Lindsay Chase
  • Elemental - ACD - Matt Sadowski
  • Elemental - ACD - Scott Fess
  • Elemental - Copywriter - Kevin Hamilton
  • Elemental - AD - Samantha Bailey
  • Search Engine People - Elphie Galanaskis
  • Bond Brand Loyalty - Billy Gee
  • William Thomas Digital - Katelyn Kendrick
  • VMC Media - Kelly Dutton
  • Rock-it - Tonisha Bath
  • H&K - Margaret O'Donoghue
STORsquare Homepage Redesign by Blue Door Consulting

STORsquare Homepage Redesign

Blue Door Consulting

Entrant

  • Blue Door Consulting

Client

  • STORsquare

Award(s):

  • Campaign-Interactive, Excellence 2020
The Festival Village Presented by Acura by George P. Johnson Experience Marketing
view project

The Festival Village Presented by Acura

George P. Johnson Experience Marketing

Entrant

  • George P. Johnson Experience Marketing

Client

  • Acura

Award(s):

  • Campaign-Interactive, Excellence 2020

Credits:

  • Acura US - Manager, Public Relations, Shows and Exhibits - Charles Koch
  • George P. Johnson Experience Marketing - SVP, Global Account Director - Patrick Santy
  • George P. Johnson Experience Marketing - Sr. Creative Director - Geoff Mye
  • George P. Johnson Experience Marketing - Sr. Account Director - Lindsey Van Der Lyn
  • G7 Entertainment Marketing - Executive Director, Strategy and PLanning - Wayne Leeloy
The thrill of the ride, with ABUS at the 2019 Tour de France by SCOOP & SPOON GmbH
view project

The thrill of the ride, with ABUS at the 2019 Tour de France

SCOOP & SPOON GmbH

Entrant

  • SCOOP & SPOON GmbH

Client

  • SCOOP & SPOON

Award(s):

  • Campaign-Content Marketing, Excellence 2020
What Would You Pay? by Digital Third Coast
view project

What Would You Pay?

Digital Third Coast

Entrant

  • Digital Third Coast

Client

  • McGuffin Creative Group

Award(s):

  • Campaign-Content Marketing, Excellence 2020

Credits:

  • McGuffin Creative Group
  • Digital Third Coast Team

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