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SOCIAL CATEGORIES

Social categories recognize websites & applications that allow users to create and share content or engage in social networking.

Categories include Social Videos, Promotions & Contests, Generated Content, Engagement, and Innovation for Mobile.

CONTENT & MARKETING
Branded Social Post
Co-Creation / User Generated Content
Community Building & Engagement
Influencer Marketing
Live Events & Streaming
Overall Social Presence
Promotions & Contests
Social Page by a Brand

CAMPAIGNS & SERIES – NEW
Arts & Entertainment
Branded Campaign
Educational & Instructional
Food & Beverage
News & Informational
Other
Public Service & Activism
Sports

SOCIAL VIDEO
Events & Live Streaming
Educational & Instructional
Entertainment
Food & Drink
News & Information
Public Service & Activism
Sports
Travel
Video Series
How-To & DIY

SOCIAL FEATURES
Best Customer Service
Best Use of Immersive Video
Filters & Frames
Graphics & Illustration – NEW
Innovation for Mobile
Location Based / Proximity Marketing
Native Advertising
Use of Photography & Images
Use of Stories – NEW
Use of Video
Writing

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